Kennedy Lunar New Year Campaign - 2024

Project: Year of the Dragon Lunar New Year Campaign
Client: Kennedy (Australian Retailer)
Role: Lead Designer
Responsibilities:

  • Designed the Lunar New Year campaign celebrating the Year of the Dragon

  • Created visuals for the office website, retail stores, EDMs, and social media

Store Window Decal

• Kennedy Chadstone Melbourne
• Kennedy Crown Casino Store
• Kennedy Perth
• Kennedy Star Store

Red Envelope

Campaign Images